Hi there! I’m a digital marketing executive by day, aspiring MUA by night, and this is my website & blog. I started Straight Up makeup because writing blogs is a part of my working day; and it’s something I love to do! I’ve never been great at art but I’ve always had a strong passion for makeup so it only made sense to write a blog of my own. I am not endorsed for any of the brands or products that I share and I am not a professional MUA (nor will I claim to be) but my blogs are all about sharing honest reviews and self-taught tips & advice. I came up with the name Straight-Up Makeup because like all Yorkshire people I say it how it is so rest assured if I wouldn’t use it I won’t be promoting it.